Frequently Asked Questions

Most Popular Frequently Asked Questions

  • What marketing services are included in the Business Accelerator plan?
    Optuno's Business Accelerator plan is packed with powerful digital marketing features to continuously boost your Google rankings.

What's Included:

  • Lead-Generating Website - A professionally designed site optimized for conversions, with ongoing refinements.

  • Premium On-Page SEO - Advanced optimization, monthly monitoring, and updates based on reports.

  • Local Content Optimization - Content creation targeting relevant local communities.

  • Mobile & Voice Search - Optimization for digital assistants and voice search.

  • Google Business Optimization - Profile creation, optimization, and maintenance.

  • Google Maps Optimization - Coding, schema, and tactics to improve Maps visibility.

  • Backlink and Citation Strategizing (implementation separate) - Backlink and citation strategies to help increase the number of relevant backlinks to your website, ensuring alignment with Google's algorithm requirements. We also recommend solutions as needed to optimize your backlink profile.

  • SEO Reporting - Detailed monthly reports on rankings, metadata, and more.

  • Competitor Tracking - Monitor local competitors to stay ahead.

  • Local Search Tracking - Reports guiding local search optimization efforts.

  • Conversion Prompts - Strategic calls-to-action to drive lead generation.

  • Review Management - Tools to encourage positive customer reviews.

  • SEO Blog Posts - 2 monthly posts with locally relevant keywords.

  • E-mail & Text Marketing - Up to 1,000 emails & texts per month to nurture leads.

  • Google Analytics - Comprehensive website data and visitor insights.

  • Do you help write content?
    Yes, our digital marketing plans include optimized content to drive more website traffic and leads.

Business Starter Plan:

  • Up to 20 pages of content tailored to your business, audience, and location
  • Includes Home, About Us, Services, Products, Locations pages, and more
  • Review and provide final edits to ensure the content aligns with your vision
  • On-page SEO optimization with H-tags, metadata, alt-tags, and sitemap

Business Accelerator Plan:

  • Up to 50 pages of content customized for your business

  • Optimized for general search, local search, map search, and voice assistants

  • Content based on audits of your existing online presence

  • Review and finalize the content to meet your expectations

  • How does the Optuno service work?
    Optuno designs, builds and promotes your website for you. We're not a DIY service - everything is 100% Done By Optuno.

After ordering, you'll go through our simple onboarding process:

  1. Choose your domain (new or existing)
  2. Select a design theme for your industry
  3. Answer a few questions about your business

With your information, we start designing and building your new website based on your selected plan and preferences.

We assist with creating new content, updating existing content, or a combination. We also provide relevant stock images and can incorporate your own images/videos.

Within 5-7 business days, you'll receive the first draft of your website. Provide any feedback, and we'll implement the requested modifications.

Once you're ready, we'll complete the optimizations per your plan, initiate hosting, and submit your site to major search engines.

  • Can you use my existing logo, brochure and other materials for my website?
    Absolutely! Providing these materials will make the design and development process much faster.

Optuno will use these materials, and any more you provide, to keep your new website consistent with your current brand image that your customers already recognize and remember.

  • What if I don't like my website?

Money Back Guarantee Terms

Upon receiving the first draft of your website, if you decide not to move forward with Optuno for any reason, you can cancel and receive a refund under the following conditions:

  • Cancellation must be submitted in writing within 15 days of signing up
  • Without having requested any revisions, changes, or edits to the draft website (code, design, content, graphics, etc.)
  • The Money Back Guarantee is void if the website draft has been accepted and any revisions have been requested

Company-Specific Questions

  • What does Optuno® stand for?
    Optuno (n.): The opportunity for every business to have a custom website and full-service digital marketing agency, without a big business budget.

  • What does D.B.O. stand for?
    D.B.O. stands for "Done By Optuno".
    At Optuno, everything is 100% D.B.O. This means you don't need to handle anything! Simply send us your content and images, and we take care of the rest.

Plans, Pricing & Billing

  • What if I need to cancel my subscription?
    Optuno's cancellation policies vary depending on your chosen pricing plan.

Business Starter and Business Accelerator Plans:

These plans are all month-to-month with no contracts and no commitment. You can cancel at any time without penalties according to our money back guarantee:

  • Cancellation is submitted in writing within 15 days of registration
  • No revisions, changes, or edits were requested to the draft
  • The guarantee is void if the draft was accepted and revisions requested

Money Back Guarantee

Upon receiving your initial website draft, you can cancel and receive a refund if:

  • Cancellation is submitted in writing within 15 days of registration

  • No revisions, changes, or edits were requested to the draft

  • The guarantee is void if the draft was accepted and revisions requested

  • Can I sell products from my website?
    There are many ways to sell products and services through your website. We'll help you understand your needs and find the best solution to move forward.

Getting Started

  • What information should I have ready before signing up?
    To help us create the best possible website and digital marketing plan for your business, it would be helpful to have the following information ready:
    • Corporate identity and brand culture
    • Company history and organization size
    • Products and services offered
    • General marketing, advertising, and PR efforts
    • Digital marketing activities (social media, SEO, PPC, etc.)

Providing these details upfront will expedite moving your website project into the design and development phase. However, don't worry if you don't have all this information ready. Optuno will work with whatever you have and make it work by helping create new content and providing images if needed.

  • How much input do I have in the design process?
    Optuno is a full-service web design & digital marketing agency. The more input we get from you, the better we can make your website look and feel just the way you want it.

Account Management

  • What does the Optuno control panel let me do?
    The user-friendly Optuno Control Panel allows you to monitor your active projects and communicate with our design, development and marketing team in real-time.

  • If I am not updating the site myself, then who is?
    Optuno delivers a truly custom website development experience. While competitors may offer templates with limited customization like color changes, logo additions, and swapping main images, Optuno is all about full customization. Everything is 100% customized and D.B.O... Done By Optuno.